{"id":1,"date":"2022-08-08T11:55:00","date_gmt":"2022-08-08T11:55:00","guid":{"rendered":"https:\/\/businessconfig.com\/?p=1"},"modified":"2026-03-19T14:07:35","modified_gmt":"2026-03-19T14:07:35","slug":"fulfillment-increase-sells-channels-and-optimize-logistics-through-automation","status":"publish","type":"project","link":"https:\/\/businessconfig.com\/es\/Case-Studies\/fulfillment-increase-sells-channels-and-optimize-logistics-through-automation\/","title":{"rendered":"Cumplimiento | Aumente los canales de venta y optimice la log\u00edstica mediante la automatizaci\u00f3n"},"content":{"rendered":"

Pioneros de la integraci\u00f3n<\/h2>\n

Se nos plante\u00f3 el reto de crear una soluci\u00f3n para que los pedidos realizados a trav\u00e9s de varios marketplaces (Showroompriv\u00e9, Amazon) fueran canalizados a trav\u00e9s de un ERP y posteriormente comunicados a DHL Parcel, que retuviera los productos en sus almacenes y procediera con la log\u00edstica en Valladolid, Espa\u00f1a.<\/p>\n

En cumplimiento<\/strong> est\u00e1 en expansi\u00f3n y en constante desarrollo, por lo que es esencial crear soluciones que agilicen los procesos, reduzcan las posibilidades de error y faciliten la conexi\u00f3n entre los distintos canales de venta.<\/p>\n

No exist\u00eda ninguna herramienta directamente integrada con la citada empresa de log\u00edstica, ya que \u00e9sta ha cambiado recientemente su sistema de integraci\u00f3n, este proyecto fue precedido por una auditor\u00eda inicial de los procesos, que nos condujo a la soluci\u00f3n t\u00e9cnica final implantada y probada en coordinaci\u00f3n con todas las partes implicadas<\/strong> (cliente y empresa de log\u00edstica).<\/p>\n

De esta forma, adem\u00e1s de su propia tienda online (e-commerce), el cliente tiene centralizados todos los pedidos de diversos marketplaces, as\u00ed como toda la log\u00edstica integrada con DHL Parcel para que sus clientes reciban sus pedidos en un m\u00e1ximo de 1 d\u00eda laborable y con la localizaci\u00f3n del env\u00edo accesible en todo momento.<\/p>\n

Log\u00edstica sin complicaciones para usted y sus clientes.<\/h2>\n

Imagine que tiene varias campa\u00f1as en marcha y recibe decenas o centenares de pedidos de los distintos canales de venta sin disponer de las soluciones adecuadas para gestionar este volumen de pedidos.
\nNo s\u00f3lo afectar\u00eda a los plazos de entrega, sino tambi\u00e9n a la satisfacci\u00f3n del cliente, por lo que debemos evitar estas situaciones para garantizar el cumplimiento de sus objetivos.<\/p>\n

En la actualidad, la log\u00edstica ha innovado y optimizado los procesos para garantizar una menor entrop\u00eda entre empresas y clientes. La automatizaci\u00f3n es una inversi\u00f3n constante con el objetivo de subir el list\u00f3n, mejorar los servicios e impulsar a las empresas a llegar a m\u00e1s y nuevos mercados.<\/strong><\/p>\n

\u00bfCu\u00e1l es la mejor soluci\u00f3n?<\/h2>\n

Tras definir el alcance y analizar las particularidades del negocio, se propuso utilizar un ERP para canalizar la informaci\u00f3n de varios sitios web (marketplaces y tienda online) para unificar y recibir r\u00e1pidamente los pedidos por parte de la empresa de log\u00edstica.<\/p>\n

Se implant\u00f3 un ERP (en este caso fue Odoo, pero se podr\u00eda haber utilizado cualquier otra soluci\u00f3n del mercado como SAGE, Primavera, etc) para recibir los pedidos y luego se desarroll\u00f3 un sistema de integraci\u00f3n que env\u00eda toda la informaci\u00f3n necesaria a DHL Parcel para poder enviar los productos una vez procesados en cuanto a picking* y packing**.<\/p>\n

\"businessconfig_post_logistics2\"

Fichero del pedido generado a DHL Parcel<\/p><\/div>\n

Adem\u00e1s de hacer un seguimiento de los pedidos, el ERP permite controlar el stock (para no vender lo que est\u00e1 agotado o para evitar sobreventas), y tener informaci\u00f3n en tiempo real de los productos que aqu\u00ed se venden o de cu\u00e1l es el importe de las ventas.<\/p>\n

Con esta soluci\u00f3n, el cliente permite a su negocio escalar r\u00e1pidamente y poner a disposici\u00f3n su producto a trav\u00e9s de nuevos canales de venta de la forma m\u00e1s eficiente posible, permitiendo acelerar sus ventas, y por tanto, su volumen de facturaci\u00f3n.<\/strong><\/p>\n

Si este tipo de soluci\u00f3n tiene sentido para su empresa, estamos preparados para llevar su negocio al siguiente nivel. \u00bfHablamos?<\/a><\/p>\n

*En log\u00edstica, el picking es la preparaci\u00f3n de pedidos, consta de varias etapas como la planificaci\u00f3n, la ruta y el recorrido, la recogida o extracci\u00f3n de mercanc\u00edas, la verificaci\u00f3n y la preparaci\u00f3n para la expedici\u00f3n.<\/em><\/p>\n

**En log\u00edstica, el embalaje se refiere al acondicionamiento de los pedidos, ya sea embalaje, envasado, comprobaci\u00f3n del peso, cantidad o peso volum\u00e9trico y etiquetado.<\/em><\/p>","protected":false},"excerpt":{"rendered":"

Integration’s Pioneers We were challenged to create a solution that orders placed through various marketplaces (Showroompriv\u00e9, Amazon) were channeled through an ERP and then communicated to DHL Parcel, which holds the products in its warehouses and proceed with the logistics in Valladolid, Spain. The fulfillment area is expanding and constantly developing, so it is essential […]<\/p>\n","protected":false},"author":1,"featured_media":3895,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[30,34,36],"project_tag":[],"class_list":["post-1","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-syncworx","project_category-user-experience","project_category-web-development"],"acf":[],"yoast_head":"\nIncrease sells channels and optimize logistics through automation<\/title>\n<meta name=\"description\" content=\"With automations in logistics, business can scale quickly, have new sales channels efficiently and accelerate sales\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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